Sydney Business School
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Master of Survey and Market Research Methods

Testamur Title of Degree:

Master of Survey and Market Research Methods

Abbreviation:

MSurvMktResMethods

Home Faculty:

Sydney Business School

Duration:

2 years part-time

Total Credit Points:

48

Delivery Mode:

On Campus (Face-to-Face)

Starting Session(s):

Trimester 1

Location:

Sydney

UOW Course Code:

1622

CRICOS Code:

N/A

Overview

The Centre for Statistical and Survey Methodology (CSSM) and the Sydney Business School are working together to improve the quality of survey-based research in Australia by providing development opportunities and encouraging research into relevant survey research methodologies. A program consisting of a Graduate Certificate and coursework Masters degree will provide the foundations to the development of high quality professionals in survey methodology and research. The program is aimed at improving the quality of social, market and scientific research in Australia by providing development opportunities for people in government, industry and research centres and encouraging research into relevant methodologies. The course objective is to provide up-to-date and high quality education in survey methodology and research and to reinforce the position of CSSM at UOW as the premier centre of excellence in Australia in survey methodology.

Entry Requirements

Applicants must have a Bachelor degree from a recognised institution or 5 years relevant industry experience.

Course Requirements

Candidates will be required to complete 48 credit points as follows:

Subject Code

Subject Name

Credit Points

Delivery method(s)

SRMP901

Introduction to Research Design and Analysis for Surveys

6

Lectures/
tutorials

SRMP902

Statistical and Data Collection Methods in Surveys

6

Lectures/
tutorials

SRMP903

Survey Methods

6

Lectures/
tutorials

SRMP904

Sample Design and Estimation

6

Lectures/
tutorials

And 24 credit points from subjects listed below:

SRMP911

Project Management and Development for Surveys

6

Lectures/
tutorials

SRMP912

Advanced Sample Design and Analysis

6

Lectures/
tutorials

SRMP913

Survey Quality and Measurement

6

Lectures/
tutorials

SRMP990

Minor Project in Survey Research Methods

6

Supervised project

SRMP991

Major Project in Survey Research Methods

12

Supervised project