Specialisation C-46

IN ADDITION TO THE CORE SUBJECTS, THE FOLLOWING SUBJECTS ARE REQUIRED FOR THE COMBINED SPECIALISATIONS IN FINANCE AND MARKETING

The Head of the Department of Accounting and Finance, in the case of all course structures relating to Accountancy or Finance, may approve a candidate enrolling in a subject with a value of at least 6 credit points from the General Schedule in place of one of the Accountancy or Finance subjects of 6 credit points listed for Accountancy, C-2 or Finance, C-9.

ACCY102	Accounting 1B	6
LAW100	Law in Society	6
ACCY202	Financial Accounting IIA	6
ACCY221	Business Finance I	6
ACCY223	Investments I	6
LAW210	Contract Law	6
ECON122	Quantitative Methods II	6
MARK217	Consumer Behaviour	6
MARK239	Information for Marketing Decisions	6

Plus at least one of the following

ACCY226	Financial Institutions	6
ACCY227	Finance in Small Business	6

Plus

ACCY322	Business Finance II	6
ACCY323	Investments II	6
ACCY324	Financial Statement Analysis	6

Plus at least one of the following

ACCY325	Banking Practice	6
ACCY327	Risk and Insurance	6
ACCY351	International Business Finance	6
ACCY352	Critical Perspectives in Finance	6
ECON331	Financial Economics	8

Plus

MARK319	Applied Marketing Research	6
MARK333	Advertising and Promotion Strategy	6
MARK344	Marketing Strategy	6

Plus two of the following

MARK240	Marketing and Consumer Behaviour in East and South-East Asia	6
MARK270	Services Marketing	6
MARK301	Marketing on the Internet	6
MARK317	Business to Business Marketing	6
MARK343	International Marketing	6
MARK356	New Product Marketing	6
MARK359	Sales Management	6
MARK397	Retail Marketing Management	6