| |
Specialisation C-29
IN ADDITION TO THE CORE SUBJECTS, THE FOLLOWING SUBJECTS ARE REQUIRED
FOR THE COMBINED SPECIALISATION IN ELECTRONIC COMMERCE AND MARKETING
Two subjects from the following
Plus
|
MARK217
|
Consumer Behaviour
|
6
|
|
MARK239
|
Analysis for Marketing Decisions
|
6
|
|
MARK319
|
Marketing Research
|
6
|
|
MARK333
|
Advertising and Promotion Strategy
|
6
|
|
MARK344
|
Marketing Strategy
|
6
|
|
ACCY212
|
Accounting for Marketing Decisions
|
6
|
Plus two of the following
Plus
|
MGMT200
|
Management and Electronic Business
|
6
|
|
COMM300
|
Innovation and Electronic Commerce
|
6
|
|
MARK301
|
Marketing on the Internet
|
6
|
Plus five subjects from the following (at least two
of these must be at 300 level):
| ACCY231
|
Information Systems in Accounting |
6 |
| ACCY332
|
Managerial Economics and Operations
Research |
8 |
| ACCY335
|
Business Systems Analysis and Design
|
6 |
| ACCY353
|
Global Electronic Finance |
6 |
| BUSS211
|
Business Systems Development A |
6 |
| BUSS212
|
Business Systems Development B |
6 |
| BUSS311
|
Database Management Systems |
6 |
| BUSS312
|
Distributed Information Systems |
6 |
| CSCI213
|
Java Programming and the Internet |
6 |
| CSCI214
|
Distributed Systems |
6 |
| CSCI311
|
Software Engineering |
6 |
| CSCI316
|
Network Computing |
6 |
| CSCI361
|
Security |
6 |
| ECON230
|
Quantitative Analysis for Decision
Making-I |
6 |
| ECON312
|
Industrial Economics |
8 |
| ECON319
|
Electronic Commerce and the Economics
of Information |
6 |
| IACT201 |
Information Technology and Citizens’
Rights |
6 |
| IACT303
|
World Wide Networking |
6 |
| LAW210
|
Contract Law |
6 |
| LAW331
|
Intellectual Property Law |
6 |
|
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